The Benefits of Holiday Decorating for Your Business

The Benefits of Holiday Decorating for Your Business

Commercial Christmas Decorating Alabama

Beautiful light displays, elaborate holiday knickknacks, and the sweet smell of gingerbread. Few things are greater than that feeling of comfort and excitement you get around the holidays. Returning to that childlike holiday spirit every year can be difficult with the stress of holiday shopping and entertaining guests looming over your head. As a business owner, you can do your part to spread some cheer to others (and yourself!) this holiday season–and it all starts with creating a warm and inviting atmosphere in your place of work! Let’s dive even further into the many ways decorating your business can benefit you, your employees, and your customers.

At Christmas Decor by Bama Exterminating, we know a thing or two about holiday cheer from our years of providing commercial Christmas decorating services in Alabama, and we’d love to share our knowledge with you! That’s why we’ve composed this helpful list of why you may find it in your business’s best interests to decorate this holiday season.

Highlight Your Business

When it comes to the busiest commercial season of the year, what you really want is for your business to stand out among the competition. What better way to do that than with a beautiful display of holiday cheer? When you decorate your business, people notice. Even better than that, they may remember the joy it brought them for years to come. More than just a place to make a purchase, great decorations can make your business a destination. Your customers will associate your business with the holidays themselves, giving your business the recognition it deserves!

Get Customers in the Holiday Shopping Mood

When customers walk into your store and see your beautiful holiday decorations, they will be filled with the holiday spirit. The holidays are a time of giving, and when you’ve got an enticing holiday display, the giving is good. Holiday retail sales reached almost $660 billion in 2015 with estimates of even more spent in the 2016 holiday season. What more convincing do you need?

Employees Benefit, Too

The holiday joy that comes from creating an inviting atmosphere extends even farther than shoppers–your employees’ morale will improve, too! The holidays can be a stressful time for everyone, with visiting family, gifts to be purchased, and parties to attend. What’s more, the busiest time of the year puts even more pressure on your retail employees. However, nothing brings good cheer to employees like the warmth of a very merry working environment. Happy employees leads to better customer service, and better customer service leads to higher sales.

Even if you’re not in the retail industry, a relaxed, festive environment created just for your employees can make them feel valued and special. If your employees feel important enough to you that you enlisted Christmas decorating services, their loyalty and productivity may increase!

Connect with the Community

When the whole community is festive, it makes you look even worse if you’re not. Don’t be the dark and dreary building during the holidays when you could join the fun and light up your workplace! Let your holiday spirit shine with a professional Christmas light display and get involved as part of a larger community effort! A festive community helps all businesses thrive during the most wonderful time of the year.

Bring the holiday cheer to your business this Christmas!

Business Owners, It’s Time To Prepare For Christmas Now

Business Owners, It’s Time To Prepare For Christmas Now

The Christmas season is one of the most important times of the years for many businesses—and also the most hectic time to be a business owner. As business owners ourselves (especially in a seasonal industry!), we’ve had plenty of experience with the stress of crunch time and we’re here to tell you that there’s no such thing as being over-prepared! Whether you’re in service or retail, getting your holiday plan together well in advance can have a major impact on how well your business fares this Christmas. We’ve compiled a list of things business owners should be thinking about now to see the most success this holiday season.

Get Your Team Ready

Running a tight ship during a busy time requires a crew that’s both prepared and enthusiastic. With special holiday hours, a calendar full of events, and plenty of requests for time off, getting a staff schedule in place can be a nightmare. While you may be unsure right now if you’ll need to hire additional seasonal help, it’s important to keep in mind that hiring earlier rather than later will give you a bigger, better pool of candidates to choose from. With or without additional help, you likely will need your employees to work more hours than usual. Consider offering an incentive to get them motivated to work longer hours.

Consider Last Year’s Season

The best way to improve is to learn from your mistakes! Use every resource at your disposal to gather as much information about last year’s failures and successes.

  • Reports—For quantitative data, check out your sales reports. The more detailed they are, the better. If the information you recorded last year isn’t helpful, make a note of how to improve them this time around.
  • Employees—For qualitative data, ask your employees for their opinion on what you did well and what you need to work on. Listen to their feedback and create an action plan to implement it.
  • Customers—While it may be hard to find time for during such a busy season, take note of any pain points for customers that you observe and if it feels natural, ask for their feedback.

Shout It From The Rooftops!

You can put all the effort you want into getting your business ready to take on crowds of customers, but if no one knows what you’re offering, does it even matter? Make sure your marketing conveys your business’ unique value proposition—what makes you different from your competitors—and showcases your best deals. Get a social media plan in place and schedule it in advance, create email marketing campaigns to let customers know about your holiday promotions, and consider running ads on Facebook or Google AdWords to capture new customers while they’re searching for products or services like yours.

Create The Perfect Atmosphere

Around the holidays, stores are competing with each other more than ever for the attention of customers. Decorating your business is an easy win to get people through the door, but when it comes time to hang wreaths and string lights, you’re likely already busy serving customers and readying your inventory. To make things as easy on yourself as possible, schedule a decorating service that can take care of everything for you. Beware, though, these services get booked up quickly! Schedule as soon as you can to get the best choice of decorations and installation dates.

Bring the holiday cheer to your business this Christmas!

How to Throw the Perfect Holiday Party

How to Throw the Perfect Holiday Party

‘Tis the season to spend time with family and friends! What better way to do it than by hosting a get-together? You don’t have to be Martha Stewart to throw the perfect holiday party. Follow these easy tips from your friends at Christmas Decor by Bama Exterminating and you’ll be on your way to hosting a holiday gathering to remember!

  • Get Into the Spirit: Whether you prefer country, rock, pop, or the classics, you can find the perfect party playlist on Pandora or Spotify—without having to play DJ all night. Turn up the volume, make a cup of hot cocoa, and curl up in front of the fireplace to get into the party-planning mood. (Don’t have a real fireplace? This virtual one on YouTube will do the trick!)
  • Set the Tone: Will your party be a sophisticated affair, an all-night throw-down, or somewhere in between? Do you want your guests to dress up in their Sunday best or come casual? Fortunately, there are no set rules for holiday parties, so choose what is most comfortable for you and make sure your guests know what to expect!
  • Decide Who to Invite:  Just like Santa, you’ll want to make your list and check it twice. Depending on the type of event, this is a good time to ask who’s been naughty and who’s been nice and invite accordingly. Invite people that you know will contribute to the success of your party. No Scrooges allowed!
  • Plan the Menu: If you enjoy cooking, a holiday party is a great time to show off your culinary skills. For those not adept in the kitchen or strapped for time, call in a local caterer or ask your guests to bring a dish to share. Beverage classics like eggnog and apple cider are always a hit. If you’re feeling more adventurous, mix up a batch of seasonal cocktails.
  • Make It Fun: A tacky white elephant exchange or ugly sweater contest are fun ways to keep your guests engaged, but be sure to specify these activities on the invitation so no one is caught off-guard. Other ideas include a holiday-themed photo booth, pin-the-tail on Rudolph, cookie decorating, or Christmas karaoke.
  • Deck the Halls: A holiday soiree isn’t complete without the proper decor. While you’re finalizing the details of your party, let Christmas Decor by Bama Exterminating turn your home or business into a winter wonderland. Why spend your time untangling lights and rushing around to find just-the-right decorations? Our experts will work with you to plan and install a holiday-themed design that will have your guests oohing and aahing long after the season has passed. And the best part: we’ll take it down and store everything for you when the holidays are over!

Bring the holiday cheer to your business this Christmas!

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